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10 Strategies for Music Success

Here are 10 recommendations for strategies that can lead to success in music, and in life.  Take them with a grain of salt.  With this new decade comes the promise of digital music, the power of the entrepreneur and the tools to connect with an audience and deliver the goods.

1.  Living a life in music is a privilege. Earn it.

There is very little more satisfying then spending time making music.  If you make this your life’s work, then you can be truly joyful.  However, the chances of being successful are extremely low and the only people who are going to get there are going to have to work hard and earn the right to be a musician.  Respect the privilege of being free enough to have this choice (if you do) and honor the opportunity.

2.  No one is in charge of your muse but you. Be happy and positive.

People can be their own worst enemy.  Countless times I have heard artists tell me the reasons why their career is not working out.  Most of the time they are putting blocks in their way and pointing fingers at people and things that are holding them back.  Stop whining and blaming other people and make the conscious decision that you are going to be successful and that things are going to work out in your favor.  You are creating your own reality every day, so make it a good one and excel.

3.  Practice, practice, practice – then go for it. Over prepare.

You can never be ready enough for opportunity.  Your live shows can always be better, your songs can be more amazing, and your playing can only improve.  As the CEO of your own musician business, you can learn how to run the company more effectively, reach out to more fans and be an more effective social media marketer.  Don’t hold yourself back by not being ready.  Be a professional.

4.  If you suck, you will never make it. Find a way to be great.

Lets face it, it is really hard to be amazing.  Some people have the natural talent and you can see it in the first 5 seconds of meeting them.  They are truly blessed.  The rest of us have to find our niche, our passion, our calling and then reach for it.  Ask people around you for feedback.  Find what you are good at and focus on that.  Get other people to help you.  If you don’t stand out and rise above the pack, you will struggle forever.  Be amazing.

5.  Learn how to breathe and keep your focus.  Stay calm.

There is nothing more pleasant than working with someone who knows who they are and what their goal is.  Remember the old adages of thinking before you speak, and taking a deep breath before you lay into someone.  Most of us have a lot going on in our lives and we can all benefit from staying focused on our goals and remaining calm in most situations.  Learn yoga, exercise, run, meditate, sit still, breathe, learn who you are.

6.  Don’t take yourself too seriously, no one else does. Have fun.

I am amazed at how many people spend so much time looking backwards and trying to understand what people think of them.  This is worrying about the past and not embracing the future.  Reviews are important, but don’t run to them or let them ruin your day.  Not everyone is going to like you, but more people will if you are having a good time.

7.  No matter how difficult things get, move forward. Don’t give up.

The only thing that will help your career take off is forward momentum.  That is how you are going to reach your goals.  A lot of people are stuck in their own mud.  Take action, make a move and then see what happens.  Don’t spend time procrastinating or worrying about how hard it is, just do something positive to advance your cause.  You will feel much better by acting instead of waiting or worrying.

8.  Find a way to make money. Start small and grow. Avoid being in debt.

This is probably the most important strategy of them all and why so many artists have gotten into trouble in the past by taking label advances.  All that is, is a big loan.  Get some kind of cash flow happening right away, no matter how small.  Sell merch, play for the door, license your songs, play sessions, teach, write, start your musician business.  The biggest mistake you can make is to borrow a lot of money and then spend it on things that don’t matter.

9.  Be unique and true to your vision.  Say something.

The people that we remember are the ones that are unique, exciting, special, provocative, fascinating, original, inventive, interesting.  Music is a basic form of communication.  The really successful artists have something to say and work on delivering their message.  Your chances of success go up exponentially if you have a unique position and message and create a following of fans who really listen to you because you have something important to say.

10. Work and play with people you like every day.  Collaborate Often.

Music is a tribal experience.  You cannot make great music alone.  Surround yourself with talented people, write together, play together, try new things.  Bounce inspiration off of each other and learn.  Listen to each other and let the music weave it’s way around you.  Find a producer, songwriting partner, other musicians and dive in together.  The whole is greater than the sum of its parts.

Wonderful things are waiting to happen to you.

Happy New Year Everyone.

Dave Kusek

We Welcome Your Comments

Comments

10 replies
  1. Craig says:

    Mr Kusek –

    I just read your post, “10 Strategies for Success from Music Power Network”. This is the single most valuable list I can imagine for ALL walks of life, but particularly for musicians. I remember between 20 and 40 years ago, taking myself too seriously, blaming circumstances, thinking talent and practice alone would just somehow make it happen. Ha! If I only knew then what I know now. It’s all about attitude and taking full responsibility for our lives. Thanks for the great post.

    On the other hand, maybe the fewer folks that read your words of wisdom and take it to heart, the better: It will keep the playing field clear for the rest. 🙂

    Craig

  2. Moonie says:

    Reading 10 Strategies for Success is great way to start my New Year. I’m embarking on a solo career this year after playing with a well known group for over 19 yrs. It seems a little scary going at it alone, but by reading these 10 Strategies, I’m really inspired to get on with it.

  3. Christopher Pavlov says:

    Hello Mr. Kusek:

    Many thanks for the words of wisdom. You encompass much in a concise and direct way. I particularly like No. 7. It is so easy to get bogged down–to stagnate just as water does in a bog. Taking action restores the flow.

    CP

  4. shaan shekar says:

    thanks u david kusek for your valuable strategies…that might be change my way..tnk u alot.

Trackbacks & Pingbacks

  1. […] From David Kusek – Future of Music […]

  2. […] 10 Strategies for Success in Music by David Kusek, has some really simple advice on the subject. What resonated with me the most on Kusek’s post was: “Living a life in music is a privilege. Earn it.” I know I belonged to a special group of people. That I had certain advantages others wish they had. That as a guitar player, I inspired others to learn to play guitar with aspirations being part of the legion of guitar players. But why me? Is that the cards I was dealt? I was gobsmacked into realization that being part of this elite group, didn’t just happen overnight. Or a guitar just suddenly appeared and I began to playing. It took work. Lot’s of it. But to tell you the truth, it didn’t seem hard or like work. It was something I really enjoyed doing. Yes, this cards I was dealt and I rightfully earned a place with the legion of guitarist from the past, present and future. What a privilege. […]

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