Tag Archive for: amy

Great content attracts attention.

Our friends Amy Heidemann and Nick Noonan are Karmin and have found amazing lightning-fast popularity with this cover of Chris Brown ft. Lil Wayne, Busta Rhymes “Look At Me Now”.

2.9 million views on YouTube as of a few minutes ago, in less than 7 days. Wow. That’s some velocity.

Nod from Ryan Seacrest adds some juice: http://tinyurl.com/3hypspf

Then appearing on the Ellen DeGeneres Show today on ABC.

Similar strategy to Pomplamoose. http://tinyurl.com/4yk9nn2

Let’s see how this plays out and what they do with it. The Internet rewards quality with hyper efficient recognition. The Future of Music.

HERE IS AN UPDATE 5/20/11

14.5 Million Views and Counting

The duo have since performed on The Ellen DeGeneres Show and On Air with Ryan Seacrest, and taken the stage with hip-hop legends The Roots. “It was basically an explosion of awareness that happened for us,” Amy says. “We didn’t see it coming and didn’t really know how to handle it, but we did our best.

They are now being courted by the major labels and publishers. More to come…