music as a 2nd career

What if music could be next for you...

Modern deejay regulating sounds in mixer

Get you back in the game and creating income

music as a second career

Harness the creative urge you've felt all along

Want to Pursue Music as a Second Career?

  • Harness the creative urge you’ve felt since you were a child
  • Get back “in the game” and learn how to navigate the new music business
  • Start getting paid (or paid more) to do what you love most
  • Develop income streams and shift out of the 9 to 5 grind
  • Find “the market” for your music, build a following at any stage of life, and
  • Develop confidence as an artist so you can continually improve in today’s industry
  • The freedom to pursue your career without having to answer to anyone else
  • Create a plan that will get you to your goals quickly and easily
  • Learn how to play gigs without having to play in bars or live in a van
  • Create systems to manage your time and attract attention

Sign Up Now

$497


now only

$397


or 12 payments of $37/mo

get started now button
30 day guarantee
payment options

Get back to music as a 2nd career and make it happen. See how to focus on priorities, manage your time, and feel a sense of accomplishment

CREATE A SATISFYING NEW CAREER

Online Music Business Training
Taught by former CEO Berklee Online
Learn at your own pace, anytime
Quick start videos and checklists

Promote your music and get recognition
Grow your fanbase using social media
Create multiple revenue streams
Find the market for your music
Pursue songwriting and licensing
Build a team to help you
Manage your time
Attract industry attention
Maintain artistic freedom
Perfect if you want a second career

What our members say about the program…

This was the best $ I’ve ever spent. If we had this kind of info available when I was in my 20’s, I’d be freaking Alice Cooper or something by now! Thanks!

W. Daniel

My musical career has gained momentum mostly because of the strategies NAM has helped me put in place to engage an audience, build my network, and plan my future. So, THANK YOU for helping me pay the bills with a career in music. This is the life I want, love and cherish.

Saskia

How much is your dream worth? Priceless. New Artist Model has changed my life forever. This is the best investment you can make for your career. It’s a leap of faith you have to take. The knowledge has given me so much confidence

Angelia

I have Officially become Addicted to your Programs. Being Armed with the Dave Kusek Music knowledge is SO Gratifying, SO Inspirational, and best yet, So Doable… You have a remarkable product. I can’t think of one thing I’ve learned from you that has not been absolutely SPOT ON…

Wendy

New Artist Model really helped to get me organized. I was able to set up goals and feel more confident about the direction of my career. I’ve just got 33 Million Views on Facebook for a comedy music video. Thanks for your guidance Dave!

Jensen Reed

I just wanted to reach out and thank you for creating the New Artist Model. You and your program have truly impacted my life on many levels.

Greg

Success in music is 10% music, 90% business. You really need a plan and that’s where NAM has been so helpful. It’s the whole package and it’s really helped me fill in the holes in my business model and get me up to speed.

Eric M

Your Music Business Coach

dave_kusek
Hi, I’m Dave Kusek and the director of New Artist Model. I’ve taught music business and music management to tens of thousands of musicians from around the world through my books, live events and online classes. I’ve had the honor of helping people learn music business and live their dreams in music.

I spent 14 years as CEO of Berklee Online at Berklee College of Music. I’m the co-author of the best selling Future of Music book, founder of Passport Music Software and one of the people who brought you MIDI.

12 Module Program

Strategy and Goal Setting

Team Building

Booking Gigs

Promoting Gigs & Merch

Recording

Distribution

Copyright

Publishing & Licensing

Social Media

Music Promotion

Finance & Budgeting

Crowd funding

SIGN UP AND GET THESE BONUSES worth over $1500!

BONUS #1
Jumpstart Guidebook

This is a jam-packed guidebook has the jump-start tips to help you manage your time and get more done, build up reliable revenue streams quickly, and unlock gigging opportunities that will get you playing out and building your network.

music as a second career

BONUS #2
Exclusive Indie Artist Network

Private Facebook Networking Group.

Meet and collaborate with other independent musicians and music industry professionals from around the world, share ideas and find opportunities.

Indie Artist Network

BONUS #3
Musician Resource Database

Tap into hundreds of hand picked products and services to help you pursue your dream music career. Find labels, publishers, merch companies, tour support, distribution and much more.

BONUS #4
Musician Business Plan

Create your personal Career Map.

Fill in the blanks and build week to week while you fine tune your approach to the life in music that you deserve.

Career Map Template

BONUS #5
Musician Power Tools

Bonus Promote Your Music Course.

Setup all your marketing and social media, website and email list with this proven program.

musician power tools logo

New Artist Model 3.0
Now Enrolling

Sign Up Here

$497


now only

$397


or 12 payments of $37/mo


Includes Bonuses and Quickstart Guides

payment options
30 day guarantee

What is New Artist Model ?

New Artist Model is a 12 week step-by-step online music business training program you can use to develop a second career in music. Share your music with the world and start developing income and recognition faster than ever before. You can use this paint-by-numbers program to create the life in music that you love…without compromising what matters most.

Let’s be honest, life happens. And sometimes it pulls us away from the things we’re most passionate about – music, songwriting, performing… whatever your thing is.

Maybe you felt like you couldn’t support yourself with music and went the route of a more stable career. Or maybe you had a lot of naysayers around you who said making it as a musician wasn’t possible. And hey, that’s not a bad thing. You did what was right for you and your family at that time.

But lately, that little voice in the back of your head keeps getting louder, pulling you back and has you thinking that music could be a viable second career for you. Maybe NOW is the time to listen to that voice.

If you would like a clear-cut path to earning more money and receiving wide-spread recognition for your music — without having to spend more time with a mouse in your hand than your instrument, and without “breaking the bank” to make it happen — then look no further.

My name is Dave Kusek, and I’ve got something that I want to share with you as a musician.

For the past two decades, I’ve been teaching music business and music management to musicians from all over the globe through my books, live events, and online classes. I’m the founder of Passport Music Software, Berklee Online, and co-author of the best selling music business book The Future of Music.

I’ve had the honor of guiding tens of thousands of musicians through the ever-changing landscape of the Music Business, enabling them to build successful, sustainable music careers.

You see, right now, the music industry is in this really interesting and exciting place. I’m even going to go out on a limb and say the music environment we have today may be BETTER than 10, 20, 30 years ago.

You don’t need to WAIT for a label or a publisher or rely on anyone to have a successful career and achieve your goals. If you’re dedicated and you’re ready to put in the work and BE YOUR OWN BOSS.

That’s what we teach in New Artist Model. We walk you through step-by-step how to turn music into a second career – one that can grow into something that’s financially viable and secure for you and your family. So you can harness that creative urge you’ve felt since you were a kid and turn it into ACTION.

You’ll learn how to find THE market for your music in what can definitely seem like a young-person’s industry. And you’ll get easy-to-implement ideas to identify and cultivate superfans who will actually support you, buy your music, and come out to your gigs.

And most importantly, you’ll learn how to set the foundations for the music career of your dreams. To get clear on your goals and create a system to manage your time and STILL make progress and move forward.

You may not want to go back to touring the country and living in a van… and I get that. But today the market has changed and there are plenty of opportunities like house concerts, local gigs, and even streamed online performances that you can leverage to make money without sacrificing your lifestyle.

It’s time to get back in the game. And it’s time to do it YOUR WAY. You have the skills, you have the songs, you just need a bit of a jump start.

We’ve put it all together for you in one place in a step-by-step system. Think of New Artist Model as a shortcut – one that gets you back to music as a 2nd career as fast as possible.
You’ll get diagrams of the new music industry vs the old music industry so you can see exactly how to navigate the scene without cracking open a tedious textbook.

You’ll quickly find a way to balance your life and your music, and prioritize tasks so you can identify which ones are going to get you the biggest bang for the buck with our time management guide.

You’ll learn how to quickly identify your revenue streams – the ones that will really stand out for you and bring in the most income quickly – and start putting them in place one by one.

The New Artist Model will show you how. All you have to do is follow steps laid out for you in your Career Map, and if you put in the work, you cannot fail. 

AND we have lots of checklists and quick start guides to get you up and running for promotion, marketing, social media, email, website, distribution, touring, merchandise, crowdfunding, publishing, licensing, sponsorships and more.

I’ve got a lot of experience but NAM has helped bring me into the 21st century – especially with social media. I haven’t found anything that actually breaks it down like this. – Eric

Get the Life in Music You Dream About

✔️ 12 easy-to-follow modules designed to walk you step-by-step through implementation at your own pace

✔️ A proven, down-to-earth, and affordable system that you can use to live the life in music that you have dreamed of, designed by the founder and former CEO of Berklee Online

✔️ A clear cut, proven path to music career success filled with actionable strategies that you can put in place immediately

✔️ Create a unique and effective career plan and budget to guide you to success as an independent musician

✔️ How to take advantage of the shifting landscape of the music industry (the strategies you learn in the New Artist Model will put you securely on the leading edge)

✔️ How to build a career and business that works for YOU (instead of You working for IT)

✔️ Case studies of successful indie artists from around the world in every genre (including Amanda Palmer, Dave Grohl, Shannon Curtis, Pomplamoose, and MANY more)

MANAGE YOUR TIME

✔️ How to manage your time to get more done (while “working” less)

✔️ How to find the 20% of your music career activities that generate 80% of your results (so that you can cut out all the activities that are wasting your time and might even be holding you back)

✔️ How to use your time meaningfully so that every action you take to promote yourself actually brings you closer to your goals (or allows you to actually EXPERIENCE the achievement of them in the here and now)

✔️ How to get clear on your music career path and prioritize the activities that will help you get there as quickly and easily as possible

✔️ How to narrow your focus so you only spend time on your “result generator” activities

✔️ How to identify your highest leverage “career booster” activities so you can get clear on how to best invest your time

✔️ How to take responsibility for your own music career success and achieve your goals independently without having to rely on anyone

✔️ How to put together a team of people who are devoted to helping you succeed (even if you can’t afford to pay anyone at first)

✔️ How to unlock your inner musical entrepreneur (so you can run your music career like a start-up and go from 0 to SUCCESSFUL in as little time as possible)

✔️ How to create a unified vision for your band’s future (so you can run your band like a business and avoid getting into ego battles)

GENERATE INCOME

✔️ How to build a completely self-sustaining music career (that pays the bills and lets you quit your day job)

✔️ How to translate positive response to your music online and in person into clear action for people to take that helps grow your career and sales

✔️ How to predict and ride the waves of “The Irregular Income Stream” (so that you can make money on your own terms without having to worry about where the next paycheck is going to come from)

✔️ My personal list of Silver-Bullet Finance Tools for Indie Musicians (get familiar with these and you’ll be able to eliminate money stress once and for all)

✔️ How to use Crowdfunding effectively (so you can create a way for your fans to support you and pre-pay for all the AWESOME music you’re going to create – without feeling guilty or like you’re begging or devaluing your art)

✔️ My personal list of New Artist Model Approved crowdfunding platforms

✔️ How to structure your “Pitch” so that you properly convey your story, your challenges, your goals, and your need for support in as few words as possible (while maintaining total clarity of your message, and being entertaining while you’re at it)

✔️ How to come up with rewards that your supporters will be PUMPED to receive (and you won’t have to bend over backward every day for a year in order to deliver to them)

✔️ How to create multiple streams of music based income, even if you don’t play out (without ever leaving your home if you don’t want to)

PROMOTE YOUR MUSIC

✔️ How to develop confidence as an artist so that you can continually improve your promotions

✔️ How to grow awareness of your music without “pushing it” and without being an annoying loudmouth

✔️ How to effectively grow your email list using social media and live shows (plus the BEST kind of messages to send to your list in order to deepen your connection and generate sales on demand)

✔️ How to turn email list subscribers into actual album, merch and ticket sales (imagine sending out a single email and seeing sales start rolling in to your PayPal account that day!)

✔️ How to get your fans so excited for your next show or release that they’re frothing at the mouth (do this and they’ll be marking your show on their calendar and counting down the days until it happens)

✔️ How to turn casual listeners into SUPERFANS who back your every move (plus how to monetize these superfans ways that make them love you even more)

✔️How to inspire your fans work FOR you and become your “street team” anywhere in the world

✔️ How to get exposure for your music via the traditional media outlets like radio, TV, and print – as well as new media outlets like podcasts, blogs, and social media

✔️ The #1 MYTH most artists believe when it comes to spending time on social media and growing your internet presence

GROW YOUR AUDIENCE

✔️ How to find “the market” for your music so you can actually start building a following and making money

✔️ How to build your fan base from zero to BOOMING (locally, regionally, nationally, and/or internationally)

✔️ How to grow your audience *exponentially* (instead of one fan at a time)

✔️ How to reach a larger audience and how to design your brand and messaging to fit your goals and your larger audience without alienating your long term fans

✔️ Discover how to identify your “superfan” profile (so you can create events and offers designed specifically for them)

✔️ How to recruit new long-term fans every time you play, no matter where you are (so you can make the best out of lousy gigs)

LICENSING AND PUBLISHING

✔️ Everything You Need To Know About COPYRIGHT (The Nature of Copyright, the Duration of Copyright, Your Six Exclusive Rights which most artists are not aware of, and how to MANAGE your rights)

✔️ How to write AMAZING songs (and the best way to get your songs considered for sync licensing and in front of established recording artists)

✔️ How to generate publisher interest in your songs (and what kind of publishing contracts to look out for when they come your way)

✔️ Performing Rights Organizations (what they are, why you need one, and HOW to make it happen so that you can start cashing in on the performance royalties you should be getting paid EVERY time you play live)

✔️ All the ins and outs of Music Licensing (what to look for in licensing deals, and what to shoot down)

✔️ How to arrange Co-writing and Song Split deals with other songwriters (so that you can work together and ensure that you’re both getting your fair share based on your individual contribution to the work)

✔️ “The Deal” with Co-Publishing Deals (this lesson is especially important if you want to create a long-term residual income with your music)

DISTRIBUTION

✔️ How to plan and budget the making of a record (so that you can fund it on your own without your credit card taking a beating)

✔️ How to get your music loaded on to digital distribution platforms (and how to set up everything you need in order to get paid for your digital sales)

✔️ How to get your music loaded on to digital distribution platforms (and how to set up everything you need in order to get paid for your digital sales)

✔️ How to get your music distributed everywhere and streamed on Spotify and Pandora (and how to leverage any streaming platform to actually grow your income)

PERFORMANCE AND GIGGING

✔️ How to find a booking agent who’s actually going to do a good job for you, and how to structure an agreement with them that sets you both up for success

✔️ How to easily and consistently get high paying gigs at festivals, venues, weddings, and private events (with or without a booking agent)

✔️ How to easily cover your expenses at gigs with album and merch sales (and actually come home from every show with more cash in your pocket than you started with)

✔️ How to generate massive interest in house concerts (and make more money at them than you do at standard venue shows)

✔️ How to harness the enthusiasm you generate at live shows and online and use it to turn an enthusiastic live audience into a loyal fan base

✔️ How to tour PROFITABLY – locally, nationally, and abroad

✔️ How to make good money playing virtual concerts (with nothing but your guitar, your laptop, and a single live streaming service)

✔️ How to master the art of Music Merchandising (this could very well become your TOP source of Music-based revenue)

New Artist Model
Now Enrolling

Sign Up Here

$497


now only

$397


or 12 payments of $37


Includes Bonuses and Quickstart Guides

payment options

BONUSES worth over $1500!

Exclusive Indie Artist Network

indie artist network

Musician Resource Database

musician resources

Make Music your Second Career eBook

music as a second career

Promote Your Music Crash Course

musician power tools logo

More Praise for New Artist Model

“New Artist Model is worth ten times what it costs. I could not be more pleased. Week after week I get clear-cut laser-focused insights into what really works.

Barry C

“I love what Dave is doing. It is intelligent. heart driven and serves the demands of an industry in flux. His empowering techniques are the foundation. The New Artist Model is refreshing. Dave correctly nailed the genre that we are running with for the song I Am Light (Celestial pop) which is currently finding a home on Top 40 radio formats in 15 countries and growing.”

Rishi D

I now have over 5000 followers. I have hundreds of people who are happy and eager to share my content, and because of I have 50,000 plays a day in less than two months. I wouldn’t have believed myself at this time last year if I knew where I would be today.” 

Matt Powell

“New Artist Model gives me a much better view of how the music industry really works. I use it to develop my own strategy to reach my personal goals using tools that are well within my reach. I’ve seen that my dreams are ACTUALLY possible! And though it’s a long way, I know what steps to take.”

Luis H

Artists can’t do everything, at least not at the same time. I’ve already started to strengthen my team in the first 3 weeks. it’s easy to fit in the schedule, accessible, entertaining, and insightful. I can login from phone, computer, etc. I wanted a system to MOVE forward in earning, credibility, and leveraging time to make an impact and this is it.

Khaiim

“Your course has changed my life. I must tell you that it was because of you and your gentle and supportive energy that my instincts told be to JOIN this group. This experience has introduced me to some of the most wonderful and giving individuals I’ve met to date.  If I did nothing else with this course I would already call this a huge success. Thank you from the bottom of my heart.”

Lisa L

“Each lesson has surprised me with incredibly valuable advice. Dave has accomplished miracles in assembling so much valuable information in one course. I can’t speak highly enough about the value of the Program! Just the Facebook video alone is worth the price of the course! Having a unified strategy across platforms makes so much sense. Start it, you will be glad you did!”

Clifford C

“You have been such a great help and mentor since we joined the beginning of this year, and we greatly appreciate you. We are looking forward to this journey doing what we love and sharing love of music to the world!”

Eden K

“Hey Guys, I bought Dave Kusek’ New Artist Model program knowing absolutely nothing about the music industry and now several months later I am confidently managing my 19 yr old daughter Kristen’s music career. Dave Kusek here’s a big thank you all the way from Barbados!“

Chris W

“I honestly think the courses are amazing and that anyone that wishes to earn a living from music NEEDS to sign up. I’ve worked for an indie label for quite a few years and have seen first hand the problems musicians and songwriters face. In short, you guys are doing a great job, so keep it up!”

Lourdes V

“Hi Dave! Everything you are doing is insanely useful for a growing musician like me, seeking for ways to take manners into my own hands. So thank you for this, I am so excited that I can start to actually chase my dream!”

Eline M

“Over a year ago I signed up for your New Artist Model, and I can say that I’ve increased revenue and booking performances in the states and Europe. I watch every video, they are extremely helpful! looking forward to what’s coming in the future!”

Darrin M

See Inside the Program

NEW ARTIST MODEL 3.0

Make music your second career

Online Music Business Training
Taught by former CEO Berklee Online
Learn at your own pace, anytime
Quick start videos and checklists

Promote your music and get recognition
Grow your fanbase using social media
Create multiple revenue streams
Find the market for your music
Pursue songwriting and licensing
Build a team to help you
Manage your time
Attract industry attention
Maintain artistic freedom
Perfect if you want a second career

New Artist Model 3.0
Now Enrolling

Sign Up Now

$497


now only

$397


or 12 payments of $37


Includes Bonuses and Quickstart Guides

payment options

Get started with a second career in music and make it happen. See how to focus on priorities, manage your time, and feel a sense of accomplishment.

IF you want a second career in music to work for you, you need two things…

#1 – is having the CONFIDENCE. Confidence as a creative person and as a business person. You need to know it’s POSSIBLE to make it as a musician at any age and you need to know how the music business works today.

You need to know how to take charge of your own career. To stop procrastinating, focus on your priorities, and take the first steps. And you need to get some little wins under your belt to get that momentum going…  To know that you can TAKE CARE OF YOURSELF without having to rely on ANYONE.

And #2, you need a system for success to guide you through the realities of the new music business. Something that will make it EASY to get back into music after leaving it behind or taking a break for many years.

A system that will help you create a strategy, get your music out there, and show you how to find your audience and get them excited enough to financially support you.

I’m here today to tell you it IS possible. I’ve seen hundreds of musicians from the New Artist Model community make a comeback to music after years in another career.

30 day guarantee

And you know what – New Artist Model comes with a 30 day money back guarantee so there’s really nothing to lose. If you sign up and you don’t see the value, then just send me an email within 30 days of purchase and I’ll refund your money no questions asked.

I invite you to join us.

Enroll in the New Artist Model program, and take the next week to go through the first module of the course. By the time you finish, you’ll have a clear understanding of how the music industry works, and how you see yourself in it.

Sound good? Cool!

Today is the day to commit to your passion for music and create energy and opportunity in your life. Let me help you with that. See how to focus on priorities, manage your time, and feel a sense of accomplishment and artistic freedom.

It’s time to take the next step. So click the button on this page and I’ll see you inside the program.

Still Have Questions?

Here is what People Have Been Asking Me About New Artist Model 3.0

What is the New Artist Model 3.0?

The New Artist Model is an online music business training program for independent musicians, performers, recording artists, producers, managers, retired musicians and songwriters. This training teaches essential business and marketing skills that will take you from creativity to commerce while maximizing your chances for success. The step-by-step program is designed to give you a thorough understanding of today’s music business and to provide the tools and techniques necessary to make a meaningful impact in today’s music market.

How is New Artist Model 3.0 different from your previous programs?

New Artist Model 3.0 is a completely updated program combining the New Artist Model Essential Program with the Musician Power Tools promote your music crash course covering social media, your website and email marketing. The program is updated for 2017 including the latest workshops, clinics and webinars.

I want Instant Access to Everything. How do I get it?

Purchase the single payment option and you will immediately get lifetime access to all the modules.

I don’t need to understand business. I’m a creative person, an artist. Why do I need this?

Well honestly if you truly feel that way, I wish you all the best. The simple truth is that in today’s music business, only the strong survive. There is no one who is going to take better care of you than yourself, no one who cares more about your career than you do, and if you don’t take it upon yourself to learn about the business, you will never get ahead in this business.

I’m going to get signed to a label or publisher and have them do all that for me. Why should I sign up?

The best thing I can suggest for you is to look in the mirror and slap yourself in the face and wake up. The truth is that before any label or manager or publisher will even look at you, you have to go out and make things happen all by yourself. Read this quote from Randy Goodman at Sony Music Nashville. “I’m signing acts that already have a fan based, booking agency and are doing 100 dates a year. They are doing social marketing and have music online. They come in with a clear sense of who they are and what they want to be. Today artists are out developing their brand long before we get involved.” Start making it happen for yourself or be left in the dust.

I’m very busy and don’t have a lot of time to dedicate to this.

The programs are designed to be self-paced for the most part and you can decide how much time and effort you devote to taking them. Most people take 3-12 months to go through the program, so you can decide for yourself how fast you want to go.

How soon can I expect to see results?

We provide you with strategies and approaches that you can immediately apply to your career. Exactly what you do with them is going to depend on you and your circumstances. Once you commit yourself to doing the work you will begin to see results, which will develop over time. Some of the things you will learn will have a massive impact on your growth and your career, because you are going to learn things that I guarantee you have never thought of before. If you want your music to be more than just a hobby, you have to make it a priority!

Can I pay with PayPal?

Yes! If you want to use Paypal then purchase the single payment option

Any other questions?

Please send an email to info@newartistmodel.com

yes let me in now button

We will help you succeed create a plan meet other musicians around the world achieve your dreams manage your time build a team license your music play better gigs

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